Grab a Slurpee, mini-birthday attire and let’s get ready to party! July 11, 2012, aka 7-Eleven Day, commemorates 7-Eleven’s 85th Birthday! And the nation’s largest convenience store is calling for a Slurpee celebration by inviting guests across the U.S. to join the party at their local 7-Eleven stores and receive a free 7.11-oz. Slurpee drink from 11 a.m. – 7 p.m. Since 2002, millions of Slurpees have been shared with guests on this day and 2012 is no different with an estimated 7 million Slurpees to be given away making this 85th Birthday the biggest one yet. In addition, 7-Eleven’s Slurpee is celebrating 45 flavor-filled years on July 11 making the day a double brainfreezin’ good time. To celebrate, 7-Eleven invites customers in store to peel, play and win with Big Summer Sweeps’ game pieces found on specially marked products throughout the store. Stop by your local participating 7-Eleven through the end of the August to win big prizes like a PepsiMax VIP trip package to the football championships or a BMW Motorbike F800 GS. Topping off the festivities, 7-Eleven is providing its guests party apparel - - tiny bowties, tiny hair bows, the popular tiny party hats, and new even tinier party hats are available for download at Slurpee.com in honor of the big birthday celebration.
For more info and/or broadcast hard copies, please contact Elana Gichon, MagicBullet Media 818.636.7500, firstname.lastname@example.org
download: Low Res
Click below to download entire 7-Eleven Infographic